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Promo of the Week: Jared Soares

Promotional materials are essential for photographers of all disciplines. Each week we feature an outstanding promo based on its design, cleverness, and ability to accurately reflect the photographer’s aesthetic.

Photographer: Jared Soares
Designer: Wisconsin Avenue Editions

A while back we received this beautiful hand-crafted book, Hip Hop Culture Over Everything, by Jared Soares. Few promotional items are more treasured than booklets. Small, well-crafted books are a clever way to present a larger selection of images. We love how the photographs stand on their own, devoid of text, on uncoated matte paper. The typography on cover is bold and striking. Designed, printed and bound by Wisconsin Avenue Editions, the 7x9 saddle stitched booklet is a limited edition of 50. This one will have a place on our bookshelf for a long time

Want to have your promo featured? Mail your promotional materials along with your name and the name of the designer (if applicable) to:

The Kiernan Gallery, 23B W. Washington St., Lexington, VA 24450